Frequently Asked Questions (FAQs)
The Energy Collective is a renewable electricity program powered by Budweiser. In 2015, Budweiser set out to brew every beer globally with 100% renewable electricity from their solar and wind farms. Having reached this goal in many markets including the UK and the US, Budweiser is expanding that commitment with The Energy Collective - using its reach and resources to further make a positive impact on their partners and the planet.
We realized we could leverage our scale and size, to look beyond our product and use our global reach to benefit not only our own energy footprint, but that of the venues who sell our beers. Many of our partners aren’t aware or don’t think they can afford to transition to renewable electricity but we knew using our scale we could facilitate cheaper, greener electricity saving them money while helping them become more environmentally sustainable.
Budweiser works in partnership with numerous energy companies as part of The Energy Collective.
We connect venues to 100% renewable electricity through existing partners such as Lemon Energia (Brazil) and Opus Energy (UK and Ireland).
The collective is up and running in Brazil and Ireland, with more than 2,000 local pubs converted to 100% renewable electricity. This includes 2,000 converted pubs in Brazil, where Lemon Energy supplies renewable electricity to business owners, and 100 pubs in Ireland that have been equipped with solar panels. We are also piloting the program in Colombia in 2022, and are exploring opportunities in additional countries including the UK, Uruguay, Chile and more.
We are piloting the program in Colombia in 2022, and are exploring opportunities in additional countries including Chile, the UK, Uruguay and more.
The 2022 music festival Lollapalooza Brasil in São Paulo was powered entirely by renewable electricity through the Energy Collective. In addition to this, Budweiser is also helping power VMN, one of the largest nightclubs in Montevideo, Uruguay, with 100% renewable electricity beginning this spring.
The 2022 music festival Lollapalooza Brasil in São Paulo was powered entirely by renewable electricity through the Energy Collective, and we look forward to announcing additional exciting partnerships with music venues and stadiums at a future date.
In a word - brilliantly.
Venue owners are delighted that they have found a way to cut their energy costs and in turn help the planet. A win win.